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amazon Prime Day 2025

Amazon Prime Day 2025 Content Strategy: How to Optimize Listings for Sales & Visibility

By 2025, Q-Commerce will account for 25% of global e-commerce, driven by AI, hyperlocal networks, and 15-minute delivery expectations. Brands that fail to reimagine their digital shelf strategies risk obsolescence. This blog unveils a proprietary framework for leveraging Digital Shelf Optimization (DSO) and Analytics (DSA) to future-proof your Q-Commerce operations, backed by actionable 2025 predictions. …

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Quick Commerce swiggy

Quick Commerce Edition: A Guide to Swiggy Instamart Ads

Who would’ve thought we’d be living in a world where everything you need is just a tap away? Whether it’s last-minute ingredients to rescue your half-cooked pasta, a toy to calm your little one mid-meltdown, or snacks for an impromptu gathering with friends—skipping it isn’t an option, and now it doesn’t have to be. This …

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Digital shelf Analytics to optimize Flipkart's sales funnel

Leveraging Digital Shelf Analytics to Optimize Flipkart’s Sales Funnel

Launched a new product on Flipkart, only to find it buried beneath a sea of competitors? Despite having a competitive price and strong features, product sales are stagnant. Well, this is a common challenge for brands, but the solution lies in understanding how customers discover, engage with, and ultimately purchase products. The eCommerce landscape on …

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Online and offline shelf with data analytics

Bridging the Gap Between Online and Offline Shelf with Data Analytics

What if your physical shelf was invisible to your digital shopper? With consumers increasingly shopping across both digital and physical touchpoints, that disconnect is costing brands millions. According to Klarna’s Shopping Pulse report, 83% of consumers do their research online before going to a physical store. While in-store, 72% of shoppers use their smartphones to …

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AI-at-amazon

Revolution of Amazon’s AI in the eCommerce Industry

Disclaimer:This blog is for informational purposes only and reflects my understanding of Amazon’s AI evolution. The content may not be fully accurate or up to date. All trademarks and intellectual property mentioned belong to their respective owners. Introduction to Amazon Artificial Intelligence  Imagine logging into Amazon and searching for “best running shoes for beginners.” Instead …

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Flipkart brand stores

Flipkart’s Brand Stores: A New Era of Online Brand Engagement

Flipkart, a true pioneer, has not only revolutionized how we shop but also, crucially, how brands connect with their customers. A powerful tool driving this transformation is the Flipkart Brand Store, a game-changer for online retail. What is the Flipkart Brand Store? Think of it as your brand’s exclusive flagship store within the bustling Flipkart …

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From data overload to strategic Insights

From Data Overload to Strategic Insights: How to Simplify Complex eCommerce Metrics

Introduction The explosion of eCommerce data has made it challenging for brands to extract meaningful insights. You’ve most likely heard phrases like “Data is the ultimate key,” “Data is the new oil,” and “Data is currency.” Data is everywhere—we are so surrounded by it that there is no escape. The eCommerce Data Deluge: Too Much …

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Road map for digital shelf success in Q Commerce

Your 2025 Roadmap for Digital Shelf Success in Q-Commerce

By 2025, Q-Commerce will account for 25% of global e-commerce, driven by AI, hyperlocal networks, and 15-minute delivery expectations. Brands that fail to reimagine their digital shelf strategies risk obsolescence. This blog unveils a proprietary framework for leveraging Digital Shelf Optimization (DSO) and Analytics (DSA) to future-proof your Q-Commerce operations, backed by actionable 2025 predictions. …

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From reports to results

From Reports to Results: How Businesses Can Benefit from Real-Time Dashboards

In the digital age, data isn’t just king—it’s the lifeblood of innovation. Yet, while 59% of executives cite real-time data as the critical differentiator in achieving competitive advantage (Deloitte), most businesses remain shackled to static reports that gather dust before they’re even reviewed. The cost? Missed opportunities, operational blind spots, and customer experiences stuck in …

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business analytics software

Business Analytics Software for Product Analytics & E-Commerce

Success hinges not on intuition alone, but on the ability to translate data into decisive action. We have observed a consistent theme: brands that lead their categories invest in business analytics software as a core operational asset. This article explores how integrating product analytics tools, e-commerce tracking, and data analytics tools creates a foundation for …

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